Forget social listening. Decode what matters.
Turn fragmented fan data into actionable insights that drive revenue, engagement and sponsorship ROI - in real time.
What is fan intelligence? And why is it so important for you!
Fan Intelligence combines behavioural, emotional, and contextual data so you can effectively understand, engage, and monetise your fan community. Our fan intelligence goes beyond vanity metrics to discover the predictive patterns that define sustainable growth of your brand, club, or league through AI-powered sports analytics.
Solve Your Biggest Challenges
We created Alley to give strategic answers to those who need them most.
Understand the emotional drivers of your fans, measure campaign ROI, and identify high-value audience segments.
Identify valuable sponsorship opportunities with real-time data and prove the impact of your partnerships.
Understand the fan journey, optimize the gameday experience, and create new revenue streams.
Understand the emotional drivers of your fans, measure campaign ROI, and identify high-value audience segments.
From static data to actionable intelligence.
We demystify our fans analytics technology so you can trust the process.
Collect
Every fan interaction tells us who they are, what they care about, and what drives them.
Decode
Signals become patterns: behavior, segments, affinities, lifestyle and emotion.
Predict
A live database surfaces your next best markets, sponsors, creators, and segments.
Activate
From insights to actions that will generate growth for your business.
Alley vs. Competitors: The Power in numbers
Dashboard KPIs
Cross-Platform Analysis
Unique FeatureAdvanced Emotional Analysis
22 EmotionsPredictive Analytics
Interactive Drill-Down
Unique Feature22 Emotions
Unique Feature22 Emotions← Scroll horizontally to see all data →
