


The Brain
Meet Alley Hooper. Your fan intelligence edge.
The AI Audience Intelligence Platform Born on the Court, Not in a Boardroom. While others guess what fans want, we know. Our technology translates authentic fan behavior into strategic insights that drive revenue, prove sponsorship ROI, and build lasting and engaging loyalty.
Why Our Fan Intelligence Outperforms:
80+ KPIs
vs. 20 standard metrics from competitors
Cross-platform insights
Unique capability
20+ emotions detected
vs. basic sentiment analysis
Predictive modeling
for future fan behavior and engagement
The result? Marketing campaigns with proven ROI, sponsorships with proven return, and fan experiences that drive lifetime value.
The Engine
Buzzer: Turn every event into a Data Goldmine
Where fan engagement meets data intelligence.
Smart analytics requires authentic fan data. That's where Buzzer comes in. Our fan engagement platform transforms spectators into active participants while capturing the behavioral insights that power Alley Hooper's predictions.
How Fan Engagement Works:
Interactive experiences during events (quizzes, voting, challenges)
Real-time engagement data flowing to Alley Hooper
Behavioral insights emerging from patterns
Seamless data collection that respects privacy

Every fan engagement interaction on Buzzer feeds Alley Hooper, our AI, making your data intelligence smarter and more accurate.

The Soul
Our community. Your competitive advantage.
Born from Basketball Culture, Built for Business Results. We didn't create audience intelligence in a boardroom. We built it from thousands of hours living sports culture - on courts, at events - next to the community. This authentic connection is what makes our technology understand the nuances other platforms miss.
Our Work for the Sports Community Includes:
50+
court refurbishments across continents
Thousands
of players and community members live daily on the Hoopers App
Real-world events
from pickup games to pro tournaments
Cultural insights
that can't be faked or replicated
This connection to authentic fan culture is our secret weapon. While competitors analyze social media posts, we understand the soul of sports communities. Because we built them.

Ready to have a teammate instead of a vendor?
The next era of sports marketing belongs to those who understand their fans on a deeper level. Transform data into strategy with proven fan intelligence. Start Leading with Intelligence, not Guesswork!