The Playbook - the Future of Fandom

Hoopers Team

Welcome to the Playbook, the official blog from Hoopers. This is your command center for mastering Fan Intelligence. Here, we deconstruct the strategies, technologies, and cultural trends that are shaping the sports industry.

Go beyond the headlines and get the actionable insights you need to build a stronger, more profitable connection with your community.

Featured Fan Intelligence Insights

Essential reading for mastering the intersection of fan culture and business intelligence

Explore All Sports Industry Insights

Basketball Players

Turn these insights into your Advantage.

Reading is one thing. Implementing is what drives real results. Let's transform your fan engagement strategy together.

Start Now